| 2016 | 2015 | |
|---|---|---|
| Balance as at 1 January | 2,080.6 | 2,085.9 |
| Amortization of Plus brand | (24.1) | (5.3)* |
| Balance as at 31 December | 2,056.5 | 2,080.6 |
* The Group has finalized the purchase price allocation of Metelem (see note 37 in consolidated financial statements for 2015) however the depreciation, amortization, impairment and liquidation has not been restated in the income statement for the year ended 31 December 2014 due to the fact that the impact would have been non-material. Accordingly, the cumulative effect of restatement has been included in the 2015 income statement.
| 31 December 2016 | 31 December 2015 | |
|---|---|---|
| Plus | 1,165.7 | 1,189.8 |
| Polsat | 840.0 | 840.0 |
| TV4 | 33.7 | 33.7 |
| TV6 | 9.3 | 9.3 |
| Ipla | 7.8 | 7.8 |
| Total | 2,056.5 | 2,080.6 |
Plus
Following the acquisition of Metelem Holding Company Ltd. in 2014, the Group recognized a value of the Plus brand. The brand is amortized over the useful life of 51 years (until the year 2065). The carrying amount of the brand was allocated to ”Services to individual and business customers” cash-generating unit.
Polsat
The value of the Polsat brand is recognized following the acquisition of Telewizja Polsat S.A. (currently Telewizja Polsat Sp. z o.o.) in 2011.
The Polsat brand is not amortized as it is considered to have an indefinite useful life. The carrying amount of the brand was allocated to ”Broadcasting and television production” cash-generating unit for the impairment testing purposes (see note 19).
Impairment test performed on Polsat brand balance as at 31 December 2016 did not indicate impairment (see note 19 for impairment test assumptions).
IPLA
In the consolidated financial statements, as a result of acquisition of entities comprising IPLA platform, the Group has recognized in 2012 among others goodwill and IPLA brand. Value of IPLA brand as at 31 December 2016 amounted to PLN 7.8. The IPLA brand is not amortized as it is considered to have an indefinite useful life. The carrying amount of the brand was allocated to ”Services to individual and business customers” cash-generating unit for the impairment testing purposes (see note 19).
Impairment test performed on Ipla brand balance as at 31 December 2016 did not indicate impairment (see note 19 for impairment test assumptions).
TV4 and TV6
In the consolidated financial statements, as a result of acquisition of Polskie Media S.A., the Group has recognized in 2013 among others goodwill and TV4 and TV6 brands. Value of TV4 and TV6 brands as at 31 December 2016 amounted to PLN 43.0.
The TV4 and TV6 brands are not amortized as they are considered to have an indefinite useful life. The carrying amount of the brand was allocated to ”Broadcasting and television production” cash-generating unit for the impairment testing purposes (see note 19).
Impairment test performed on TV4 and TV6 brands balance as at 31 December 2016 did not indicate impairment (see note 19 for impairment test assumptions).