Cyfrowy Polsat Group
Annual Report 2016
Our business
9.7 million
mobile telephony services
2 million
mobile Internet access RGUs
3.8 million
users monthly
on average in 2016
over 7 million
downloads of IPLA in Google Play, AppStore and Windows Store
1.3 million
multiplay
customers
3.9 million
total number of RGUs
owned by customers
“2016 has been yet another year in Cyfrowy Polsat Group’s history during which we have consistently pursued our strategy and achieved our goals while developing our business and systematically strengthening areas that constitute our competitive advantage. Our efforts have yielded the expected results”.
“I have the pleasure of presenting to you the Annual Report of Cyfrowy Polsat S.A. Capital Group for the year 2016 which presents our operating and financial results and which sums up numerous events which were extremely important for our operations”.
In 2016 the Group strengthened its position in all vital areas – pay TV, telecommunications, TV broadcasting and production as well as online video services.
Polsat Group in numbers
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16.5 million
provided services (RGUs)
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13.2 million
contract services
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5.9 million
multiplay customers
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3.9 million
services used by smartDOM customers
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88.7 PLN
average revenue per contract customer
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3.8 million
average monthly number of IPLA service users
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8.3 %
churn ratio
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99 %
percentage of Poland’s population within LTE Plus Internet service coverage footprint
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40 %
percentage of Poland’s population within LTE Plus Advanced Internet service coverage footprint
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24.9 %
audience share
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26.9 %
share in TV advertising market
Main goals in 2016
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Finalization of Midas Group acquisition and effective integration within Cyfrowy Polsat Group’s structure
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Growth of viewership of Polsat Group's channels and dynamic growth of advertising revenue, supported by the commercial success of the UEFA EURO 2016 project
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Sustaining high margins, debt reduction and improving FCF
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Growth of contract RGUs and growth of ARPU per contract customer
Key events 2016
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Jan
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Feb
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Mar
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Apr
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May
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Jun
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Jul
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Aug
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Sep
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Oct
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Nov
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Dec
January
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Cyfrowy Polsat introduces a new EVOBOX PVR set-top box -
IPLA broadcasted live the matches of the XII Men’s European Handball Championship Poland 2016 -
Completion of the debt refinancing of the Group -
Plus offers the fasted mobile data transmission services according to UKE survey
February
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Cyfrowy Polsat and Plus presented a new improved equipment for the Home LTE Internet -
TV Polsat presents the SPRING 2016 programming
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Network operator is rolling out the first in Poland LTE-Advanced network (300 Mbps) -
Cyfrowy Polsat Group acquires Midas Group
March
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New channels in Cyfrowy Polsat’s Mobile TV offer -
Cyfrowy Polsat GO: new dimension of TV entertainment -
Water Planet and Novela TV in Cyfrowy Polsat -
KSW 34: New Order in Cyfrowy Polsat and IPLA
April
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Cyfrowy Polsat introduced new sports channels: Eleven and Eleven Sports
May
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Polsat announced the launch of a new program for filmmakers -
UEFA EURO 2016 in Polsat, Polsat Sport 2 and Polsat Sport 3 -
Success of Polsat SuperHIT Festival
July
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Polsat Group implements new integrated IT environment -
New IPLA version for iOS devices -
Start of registration of prepaid cards at Plus -
“Lawyer” service in Plus offer for business customers -
Plus as an Official Partner of the Holy Father’s Visit to Poland 2016 -
New Polsat Sport Fight HD channel
August
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Transfer your number to Plus campaign. -
"I + Insurance" for the customers of Cyfrowy Polsat and Plus -
Tomasz Szeląg moves to a stronger position in Cyfrowy Polsat Group -
Over 70 online television channels in IPLA’s offer -
LTE Plus Advanced in the offers of Plus and Cyfrowy Polsat -
Autumn programming of TV Polsat
September
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Next stage of development of the smartDOM Program -
Polsat Boxing Night Gala: Głowacki vs Usyk in PPV of Cyfrowy Polsat and IPLA -
LTE Plus – the fastest mobile Internet in Poland according to "Komputer Świat"! -
IPLA online TV on the Android devices with a possibility of watching content off-line -
Polsat Group announces the first projects supported under the Digital Filmmakers Zone -
Changes in the membership of the Group’s Supervisory Board
November
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New dividend policy -
Safe House and Safe Office - new services introduced by Plus -
„Spadkobiercy” in IPLA and Cyfrowy Polsat GO service before its debut in TV -
Transformation of Midas Group into Aero2 Group
December
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KSW Circus of Pain Gala live in Cyfrowy Polsat and IPLA -
80 television channels in IPLA’s offer and a Christmas gift to the users -
IPLA available on the new platform – devices with Android TV system -
Cyfrowy Polsat offers Metro and BBC Lifestyle in HD quality
Awards and distinctions
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Forbes’ ranking
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SAT Kurier Awards 2016
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IBC 2016 Awards
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CEE Capital Markets Awards
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Neptune 2016
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Gold Medal – Consumers’ Choice
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Rzeczpospolita daily’s Eagle award
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Manager Award 2016
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Golden Bell
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Transparent company of the year 2016